✓Transparent reporting on every pound you spend
✓A dedicated PPC manager for your account
✓No long lock-in contracts
✓Campaigns built for UK and international audiences
What PPC Does For You
Paid Search That Pays You Back
Pay-per-click advertising puts your business in front of people at the exact moment they are searching for what you sell. You only pay when someone clicks, which makes PPC one of the fastest and most measurable ways to bring in qualified leads and sales.
At Digital Genei, we plan, launch and manage paid search campaigns that focus on the numbers that matter to your business. That means cost per acquisition, return on ad spend and revenue, not vanity clicks that look good in a screenshot but never reach your bank account.
What We Manage
Our PPC Management Services
🔍
Google Search Ads
Capture high-intent searches with tightly themed campaigns, accurate keyword research and ad copy written to earn the click.
🛍️
Google Shopping
Showcase your products with optimised product feeds that help your store compete on price, relevance and visibility.
🎯
Display and Remarketing
Stay in front of visitors who did not buy the first time with banner and remarketing campaigns that bring them back.
🅱️
Microsoft (Bing) Ads
Reach an audience that Google alone often misses, frequently at a lower cost per click.
▶️
YouTube and Video Ads
Build awareness and demand with video campaigns that target the right viewers at the right time.
📄
Landing Page Optimisation
Send your traffic to pages designed to convert, because even the best ad cannot fix a weak landing page.
How It Works
How We Run Your PPC Campaigns
1
Audit and Discovery
We review your account, competitors and goals to find quick wins and long-term opportunities.
2
Strategy and Setup
We build the account structure, keyword research, bidding strategy and conversion tracking from the ground up.
3
Launch and Optimise
We go live, then test ad copy, audiences and bids continuously to improve performance.
4
Report and Scale
You receive clear reports tied to revenue, and we reinvest the learnings to scale what is working.
The Difference
Why Businesses Choose Digital Genei for PPC
✓Clear, jargon-free reporting that shows exactly what your budget delivered.
✓A dedicated specialist who knows your account, not a rotating team.
✓Conversion tracking set up properly, so every decision is based on real data.
✓Flexible terms with no long lock-in contracts.
✓Experience across UK and international markets and a wide range of industries.
Proof
Results We Are Proud Of
Our approach is built on measurable outcomes. From improving return on ad spend for ecommerce brands to lowering the cost per lead for service businesses, we focus on growth you can see in your reports and in your revenue. Ask us for relevant examples from your industry during your strategy session.
We optimise forReturn on Ad Spend
We lower yourCost per Acquisition
We grow yourReal Revenue
Before You Decide
Want to Compare Your Options First?
An honest guide to choosing a PPC partner
Choosing the right partner is a big decision, so we wrote an honest guide to help you weigh up the choices. Read it to see how the leading agencies compare and exactly what to look for before you commit.
Read: Top PPC Agencies in the UK for 2026 →
Good to Know
PPC Services: Frequently Asked Questions
How much do PPC services cost in the UK? +
Costs depend on your goals, your competition and your ad budget. Most businesses set aside a monthly ad spend plus a management fee. During your free strategy session we will recommend a realistic budget for your goals, with no obligation.
What is the difference between PPC and SEO? +
PPC brings traffic quickly through paid ads, while SEO builds organic visibility over time. They work best together. PPC delivers fast results while SEO grows long-term, lower-cost traffic.
How long before I see results from PPC? +
Many campaigns start generating clicks and leads within days of going live. Meaningful optimisation usually takes the first four to eight weeks as we gather data and refine your targeting, bids and ad copy.
Which platforms do you advertise on? +
We manage campaigns across Google Ads, Google Shopping, Microsoft (Bing) Ads, YouTube and the major social platforms, choosing the mix that suits your audience and your goals.
Do I own my Google Ads account? +
Yes. You keep full ownership of your account, your data and your campaigns at all times.
Is there a long-term contract? +
No. We work on flexible terms because we would rather earn your business with results than tie you down.
